BRÖLLOPSGUIDEN Scandinavia

Primary target group: Engaged couples

Who they are: men and women aged 25–45 (up to 60) in Sweden, Norway, Denmark, Finland, and internationally.
Strong purchasing power for 12–18 months: They have a dedicated wedding budget and are in a period of major purchasing decisions.
What they need to book and buy: venues, rings and jewelry, wedding dress and suit, photographer, florist, DJ, hotel, catering, honeymoon, and beauty treatments.
Value for you: This group does not just scroll. They actively search for companies to book and purchase from right now.

Secondary target group:
Wedding guests

Who they are: family, friends, and colleagues (aged 18–70+) in the Nordics and worldwide.
Volume: Each couple brings an average of 80–100 guests onto the platform.
What they need to book and buy: hotel nights, travel, local transportation, party clothes, beauty services, and gifts from the couple’s wishlist.
Value for you: You reach buyers with a set date, a concrete need, and a clear reason to spend money.